Hitman: World of Assassination achieves a remarkable milestone of over 75 million players. This impressive player count includes those who downloaded the free Starter Pack and those who accessed the game via Xbox Game Pass during its two-year availability.
IO Interactive, the developer, hailed this as a "monumental" achievement, signifying the franchise's considerable success. While specific game-by-game player breakdowns weren't provided, Hitman 3's strong performance in various markets likely contributed significantly.
The success of Hitman: World of Assassination, a compilation of the latest three Hitman titles, is largely attributed to its availability on Xbox Game Pass and the free Starter Pack. The free demos for the first two games also played a crucial role in expanding the player base. The game's continued availability on multiple platforms, including its recent Meta Quest 3 release in September 2024, further boosted its reach.
Despite this tremendous success, the Hitman franchise is currently on a temporary hiatus. While regular content updates, such as Elusive Targets, continue, IO Interactive is focusing on other projects. These include Project 007, a James Bond game, and Project Fantasy, a new IP venturing into a fantastical setting. Both projects are expected to significantly expand IO Interactive's portfolio beyond its established Hitman expertise.